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OUR INSIGHTS

The Intersection Emotional Intelligence / Artificial Intelligence and Technology.

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Things We Will Say in the Future

A look at trends shaping 2023 and beyond. What an exciting time, and a time to pause for reflection. It seems we’re beyond exponential growth concerning technology, the field of artificial intelligence (AI) in particular. Here a short list of some of the things we might say in the future based on our trajectory.

black and red typewriter with the text "stories matter"

Communicating Bad News

This is my insurance bill. I get it once a year, and it’s the only touchpoint I have with them. Why would they not use this opportunity to build a relationship? Foster loyalty? Or try to up or cross sell me anything? There is no emotional intelligence or no story-telling in this post-purchase touchpoint.

Untapped growth potential in your business?

The importance of Emotional Intelligence in external and internal communications, and how it is often so neglected in most businesses.

Map and compass

A Framework for Communications Strategy

I am fortunate in that I get to spend a lot of time with clients on a daily basis. I have worked with 100+ clients in industries ranging from retail, e-commerce, automotive, FMCG, insurance, gaming, banking, sports…

An introduction to the power of psychology driven communications

The importance of focusing on the benefits and the solutions you offer first, rather than beginning with your processes, capabilities and technologies.